What the Trends API is
The Trends API is a separate Semrush add-on that covers traffic, audience, and channel-level data. It uses its own unit pool and cannot be accessed using Standard API units. If you only have Standard API units, the Trends data points will not be available inside Hurree.
Trends Basic vs Trends Premium
The Trends API is available at two levels:
Trends Basic: broad traffic summaries including monthly visits, bounce rate, and device split
Trends Premium: everything in Basic, plus 16 additional data types covering daily and weekly traffic, audience demographics, geographic distribution, purchase conversion, and more
How the Trends API is structured
Sold on a quarterly subscription
Each month includes 10,000 Trends API units, refreshed monthly
Pricing is not publicly listed and requires a custom quote from Semrush
To purchase or get a quote, visit your Semrush subscription info page at https://www.semrush.com/billing-admin/profile/subscription or contact [email protected]. For technical documentation, see the Semrush Trends API documentation at https://www.semrush.com/kb/930-trends-api
Data available via the Trends API
The following data points inside Hurree require an active Trends API subscription:
Bounce rate
Average pages per visit
Average time on site
AI search traffic
AI assistants traffic
Mail traffic
Display ad traffic
Referral traffic
Paid social traffic
Organic social traffic
Paid search traffic
Organic search traffic
Direct traffic
Hits
Users
Visits
Domain rank
Estimated AI assistants traffic
Estimated paid social traffic
Estimated organic social traffic
Estimated paid search traffic
Estimated organic search traffic
Estimated paid traffic
Estimated search traffic
Estimated referral traffic
Estimated social traffic
Estimated direct traffic
Estimated visits
Estimated rank